Harness the power of story to create a better way to talk about what you do with The One-Liner Workshop
13-07-2024 | at 11;30 pm | Al Nahda, Dubai
Does your company have a clear way of describing what you do or do you often resort to jargon or lengthy descriptions that leave potential customers scratching their heads? When your business is your passion, it can be hard to condense what you do into a few sentences.
Imagine having an elevator pitch that captivates your audience, leaving them eager to learn more about your business. This is a one-liner: A concise story that communicates what you do in a clear way and shows the transformation your business can bring to their lives.
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This workshop equips you with a simple three part framework to create a one-liner that will have listeners wanting to learn more about what you do.
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If you’re anything like the [dozens, hundreds] of business owners I’ve worked with over the past [number] years, you feel like you’re stumbling over your words when people ask what you do. So you either answer with your job title, or launch into a lengthy, jargon-filled explanation of what you do and get blank stares in return.
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I know that having a concise message to share that clearly articulates the product you sell, the problem you solve and the results you get for customers can completely change the game when it comes to sharing what you do. The one-liner that you learn to write in this workshop will allow you to get people asking more about what you do, and give you a repeatable message that you can share online, in person and anywhere you talk about your business.
Most online businesses struggle to stand out in a crowded market where they are one among many. At Iqrahub Solutions, we’ll capture your market with strategy and build you a premium brand that stands out.
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